Street Culture
The labels and stores shaping Melbourne's street style
Curated by the Teo team. Updated 26 September 2026. 13 picks.
Vintage Sole
Vintage store, Fitzroy
With locations in Melbourne CBD, Fitzroy, and South Yarra, Vintage Sole is a vintage fashion retailer specialising in 80s, 90s, and Y2K fashion. Tucked away in Cathedral Arcade, they offer unique vintage clothing, shoes, and accessories with new items arriving weekly.
OTC Vintage
Vintage store, Fitzroy
Established in the 80s, OTC (Out of the Closet) Vintage is one of the original vintage stores in Melbourne. With locations across from Flinders Street Station and on Brunswick Street in Fitzroy, the store offers old-school Levi's, '90s streetwear, Y2K camis, and vintage leather jackets. Known for their popular $30 kilo sales.
Mutimer
Boutique, Collingwood
What began in 2020 as a bedroom project during lockdown, Mutimer has evolved into a fully realised fashion label, now with its first permanent store on Smith Street, Melbourne. Created and run by Jasper, the brand focuses on small-batch samples and 'Future Nostalgia from Melbourne's Finest.' After years of online growth, the brand has shifted from DTC to physical retail.
KLOKE
Boutique, Melbourne
Established in Melbourne in 2011 by life partners Amy Gallagher and Adam Coombes, Kloke is a contemporary fashion brand balancing design and function. Focused on quality, durability, and refined everyday wear, the brand embodies slow fashion — timeless and no-fuss. Each collection is a natural evolution from past seasons, with a classically simple aesthetic.
Retrostar
Vintage store, Melbourne
Since 2002, RetroStar Vintage Clothing has been bringing the best vintage pieces to Melbourne. Starting as a small shop with big dreams, the Melbourne institution has become an iconic vintage destination with a city store and warehouse. Over a decade old, they now offer their carefully curated vintage collection both in-store and online.
Market 755
Market, Camberwell
A Y2K and streetwear vintage store based in Camberwell, Melbourne. The store is one big collaboration, offering a unique selection of vintage and pre-loved clothing. Now expanded online with giveaways and pop-ups, Market 755 caters to Melbourne's eastern suburbs with a hidden gem of vintage treasures.
P.A.M.
Boutique, Melbourne
Established in 2000 in Melbourne by Misha Hollenbach and Shauna Toohey, P.A.M. (Perks And Mini) is an independent brand and creative studio. Twenty years on, P.A.M. has reached cult status, growing with no business plan into a cutting-edge streetwear and lifestyle brand. P.A.M. Stores in Melbourne, Sydney, and online are an extension of the P.A.M. universe.
HAVN
Boutique, Fitzroy
HAVN (Danish for 'Harbour') is a premium outdoor and contemporary fashion store in Fitzroy, informed by functionality, versatility, aesthetics, and environment. Supplying globally sourced specialty goods for an active and conscious lifestyle, the store takes its cues from modern Scandi and Japanese influences. Stocks brands like Lemaire, Arc'teryx, Gramicci, Kiko Kostadinov, and Norse Projects.
Homie
Boutique, Collingwood
HoMie is a Melbourne-based streetwear label and social enterprise. 100% of HoMie's profits go towards achieving its mission: to support young people affected by homelessness or hardship. Through their VIP Program, they gift over 1000 items of brand-new HoMie clothing to young people in need each year. The style is hip-hop inspired streetwear with bold colours, oversized fits, and gothic fonts.
SUPPLY Store
Boutique, Melbourne
The original Supply Store opened in 2002 in Darlinghurst, Sydney. Known for selling hard-to-find brands like Acronym, Visvim, and Online Ceramics, it's the original home of Japanese streetwear in Australia. Now also with a Melbourne CBD location tucked away in the city's alleyways.
The Searchers
Boutique, Melbourne CBD
Founded in 2010 by three friends with a shared vision, Up There has evolved into a cornerstone of Melbourne’s fashion landscape, specializing in a curated mix of heritage workwear and high-concept streetwear. Their flagship McKillop Street location is a temple to architectural design, offering an immersive environment where exclusive Japanese imports like Beams Plus sit alongside global heavyweights like New Balance and Salomon. The store prides itself on a 'product-first' ethos, prioritizing technical fabrics, unique textures, and authentic brand narratives. It remains the definitive destination for the modern enthusiast looking for pieces that balance utility with a high-fashion edge.
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Mr Simple
Boutique, Brunswick
Mr Simple focuses on classic, simple menswear with quality construction and timeless design. The collection centres on essential pieces for the modern wardrobe, offering versatile staples that transcend seasonal trends.
Distal Phalanx
Boutique, CBD
A multi-brand fashion and jewellery store in Melbourne's iconic Nicholas Building, stocking a curated selection from emerging and established designers. Home to exclusive Melbourne stockists of brands like Alan Crocetti and Hugo Kreit, the store always stocks the hottest array of contemporary fashion and jewellery.